With over 40 years of experience, our team at WG lives and breathes home design & building products. This our vocation and avocation. At our core, we are thought leaders, collaborative partners, vision crafters, and much more.

Originally founded by Anne White & Bob Good in October of 1981, the agency began in Mt. Gretna, PA. Anne and Bob’s passion for architecture and design allowed the agency to grow and soon they found themselves in New York.

Now, the agency is owned by Sherry Qualls and we’ve decided to tweak the name from White Good to WG. We are embracing the future and new ideas! Since March of 2020, our team has been working remotely and dominating the digital sphere. Members of the team span across the country and our partnerships are worldwide.

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We are more than your average integrated marketing communications agency specializing in strategic ideation and tactical integration. At WG our specialty is within our niche, offering our expertise and services solely to building the brands of manufacturers and marketers of furnishings, decorative finishes, and building products for the residential and commercial market segments.

Our client expertise has stretched across each one of our four quadrants – residential interior, residential exterior, commercial interior, and commercial exterior. From home furnishings, building products, and outdoor living to integrated smart home technology, we work with clients in all categories.